TVF (The Viral Fever) – Full Influencer Profile
Full Name: The Viral Fever (TVF)
Founded By: Arunabh Kumar
Founded On: August 3, 2010
Headquarters: Mumbai, India
Company Name: Contagious Online Media Network Private Limited
Industry: Digital Entertainment / Online Content Creation
Platform Reach: YouTube, Instagram, OTT Platforms
Social Media & Influence
- YouTube Subscribers: Approx. 12.8 Million
- YouTube Views: Over 1.7 Billion
- Instagram Followers: Around 2.7 Million
- Major Platforms: YouTube, Instagram, Prime Video, SonyLIV, TVFPlay
Core Team & Key Members
- Arunabh Kumar – Founder
- Vijay Koshy – President (current leadership)
- Biswapati Sarkar – Former Creative Director
- Jitendra Kumar (Jeetu Bhaiya) – Lead Actor in many shows
- Nidhi Bisht – Writer, Director, Actor
- Sameer Saxena, Amit Golani – Early Creative Directors
Top TVF Shows
| Show Title | Genre | Platforms |
|---|---|---|
| Pitchers | Startup Drama | Prime Video, TVF |
| Aspirants | UPSC/Youth Drama | YouTube, TVF |
| Kota Factory | Education Drama | Netflix, TVF |
| Panchayat | Rural Drama | Prime Video |
| Tripling | Sibling Road Drama | SonyLIV, TVF |
| Gullak | Middle-Class Family | SonyLIV |
| Yeh Meri Family | Nostalgia Family | Netflix, TVF |
| Permanent Roommates | Relationship Comedy | TVFPlay, YouTube |
aContent Style & Audience
- Realistic, youth-driven storytelling
- Rooted in Indian middle-class values
- Emphasis on startup culture, exams, family, friendship
- Strong balance of comedy, drama, and emotion
Brand Collaborations
- Worked with brands like Flipkart, Airtel, P&G, OnePlus, Tata Motors, IKEA India
- Known for seamless branded content integration
Business & Evolution
- Early days saw massive viral success with Rowdies, Barely Speaking with Arnub, and TVF Pitchers
- A major transition occurred in 2020 when many founding creatives exited
- TVF restructured under new leadership and continued production
Impact & Recognition
- One of the first Indian digital content creators to win nationwide acclaim
- Popularly credited with launching India’s web series revolution
- Consistently produces high-quality shows that connect with Gen Z and Millennials
Quick Facts
- TVF began as a YouTube channel aimed at engineering students and young professionals
- They built TVFPlay, one of India’s earliest web streaming platforms
- Despite challenges, TVF remains a powerful force in Indian digital storytelling
